POV is a slang term on social media, which is the acronym for point of view. Initially started on TikTok, POV video is a trend that enables people to make videos from specific points of view. It indicates that you or your users are in a specific situation.

Even though this trend started from TikTok, it is not exclusive to the platform. Instagram and other platforms also have content on the same trend and gain the same amount of engagement from the audience. POV videos help audiences relate to the content more, making it a popular practice on social media.

Example

For example, you post a video titled, “POV: You’re going to Disneyland to fulfill your childhood dream.”